Logo
  • About Us
    • Finnebrogue 2030
    • Our People
    • Careers
    • Awards
  • Our Brands
    • Good Little Company
    • Better Naked
  • News & Media
    • Blog
    • In the Media
    • Our Community
  • Foundation Earth
  • Contact Us
  • About Us
    • Finnebrogue 2030
    • Our People
    • Careers
    • Awards
  • Our Brands
    • Good Little Company
    • Better Naked
  • News & Media
    • Blog
    • In the Media
    • Our Community
  • Foundation Earth
  • Contact Us

Yes, bacon really is killing us

  • Home
  • /
  • News & Media
  • /
  • In the Media

Yes, bacon really is killing us

01/03/2018

There is a lot of “nitrate-free bacon” on the market…it’s made with nitrates taken from celery extract, which may be natural, but produces exactly the same N-nitroso compounds in the meat. Under EU regulation, this bacon would not be allowed to be labelled “nitrate-free”.

“It’s the worst con I’ve ever seen in my entire life,” says Denis Lynn, the chair of Finnebrogue Artisan, a Northern Irish company that makes sausages for many UK supermarkets, including Marks & Spencer. For years, Lynn had been hoping to diversify into bacon and ham but, he says, “I wasn’t going to do it until we found a way to do it without nitrates.”

When Lynn heard about a new process, developed in Spain, for making perfectly pink, nitrate-free bacon, he assumed it was another blind alley. In 2009, Juan de Dios Hernandez Canovas, a food scientist and the head of the food tech company Prosur, found that if he added certain fruit extracts to fresh pork, it stayed pink for a surprisingly long time.

In January 2018, Finnebrogue used this technology to launch genuinely nitrate-free bacon and ham in the UK. It is sold in Sainsbury’s and Waitrose as “Naked Bacon” and “Naked Ham”, and in M&S as “made without nitrites”. Kirsty Adams, who oversaw its launch at M&S, explains that “it’s not really cured”. It’s more like a fresh salted pork injected with a fruit and vegetable extract, and is more perishable than an old-fashioned flitch of bacon – but that doesn’t matter, given that it is kept in a fridge. Because it is quick to produce, this is much more “economically viable” to make than some of the other nitrate-free options, such as slow-cured Parma ham. The bacon currently sells in Waitrose for £3 a pack, which is not the cheapest, but not prohibitive either.

I tried some of the Finnebrogue bacon from M&S. The back bacon tasted pleasant and mild, with a slight fruitiness…

To read The Guardian’s article in full, click here.

Share Article

13/02/2016
News from the Farm
Read More
20/02/2016
The ‘Big Move’ begins!
Read More
27/02/2016
Catherine Sansom declares new facility open for M&S Production
Read More
View All
19/05/2023
MBA students from Texas amazed at the Finnebrogue story
Read More
14/04/2023
Collaborative school and business partnership broaden career pathways for local students
Read More
04/04/2023
NI Fire Service simulates major incident at Finnebrogue site
Read More
View All

Featured Articles

60,000 Brits who quit bacon now enjoying it thanks to healthier Naked Bacon
Read More
Finnebrogue impresses international buyers at PLMA World Private Label trade show
Read More
Finnebrogue extends Naked meat brand into plant-based
Read More

Search Articles

Connect on social media

Related News

31/05/2022

Finnebrogue wins Best Sustainability Initiative at Ulster Grocers Awards

Finnebrogue Artisan has picked an award for ‘Best Sustainability Initiative’ for its work with Foundation Earth at this year’s Ulster Grocer Marketing Awards 2022, held in the Culloden Estate and Spa on May 27. Henderson Group picked up Best In-Store Consumer Sales Promotion for its EUROSPAR Over 1000 Prices…

Read More
13/08/2021

A taste of the marketing world

For the past 10 weeks, I have been working as a marketing assistant at Finnebrogue Artisan. I commenced my master’s study in Marketing at Ulster University in September 2020, and my university studies were completely virtual due to the pandemic. I was excited to start at Finnebrogue to meet new…

Read More
18/04/2023

Finnebrogue ranks in a top spot for lowest gender pay gap

Finnebrogue published its 2022 Gender Pay Gap Report , and is proud to be one of the best performing food companies in Northern Ireland, beaten only by Coca-Cola.   The UK food producer based in Co Down has the joint second lowest hourly pay gap of the Northern Ireland…

Read More

View current opportunities & programmes

See our latest job opportunities
Job Opportunities
Down Business Park, 46 Belfast Road
Downpatrick | BT30 9UP
  • Call us
  • Email us
  • Work with us
  • Media Enquiries
  • 028 44 619300
  • hello@finnebrogue.com
  • jobs@finnebrogue.com
  • press@finnebrogue.com
  • Home
  • Careers
  • Our Awards
  • News & Blog
  • Contact
  • Modern Slavery Policy
  • Terms & Conditions
  • Privacy Policy
  • Cookies
  • 028 44 619300
  • hello@finnebrogue.com
  • jobs@finnebrogue.com
  • press@finnebrogue.com
  • Home
  • Careers
  • Our Awards
  • News & Blog
  • Contact
  • Modern Slavery Policy
  • Terms & Conditions
  • Privacy Policy
  • Cookies

© 2026 Finnebrogue Artisan - Website By 3create Web Design Belfast

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT